Foodie Catering Dietetyczny Klaudia Laszczak
november – december 2025
Diet meal delivery
Poland, Bielsko-Biala
Custom website
Custom WordPress website
Bespoke WordPress website
Front-end & back-end development
WordPress custom development
UX/UI design
Information architecture deisgn
Testing and optimization
SEO
Foodie Diet approached us during a brand refresh, looking for a new website that would align with their updated visual identity and better support the online sale of their diet catering services.
The project started with client-provided guidelines, which we translated into a clear structure and functional user flow. Based on this foundation, we designed a complete UI in Figma, focusing on clarity, usability, and a strong presentation of the offer.
Special attention was given to simplifying the decision-making process. Key elements such as diet types, calorie options, and service availability were designed to help users quickly find the right plan.
The website was developed as a fully custom WordPress theme built around the Gutenberg editor, giving the client flexibility for future content updates. The implementation was supported by basic SEO optimization to prepare the site for ongoing marketing efforts.
As part of the build, we delivered a calorie calculator, a filterable diet listing, and integrations with the Caterings system for postcode availability checks and weekly menu display. We also implemented a MailerLite integration to support newsletter sign-ups and audience growth.
